The Globe and Mail
Various Projects
The Globe and Mail offered unique creative opportunities and challenges. When your client puts out a new product every day, the turnarounds are tight, which taught me to deliver creative in hours, instead of days or weeks. During my time at Naked Creative, I worked on a variety of projects for The Globe and Mail, which included sponsorship ads for event programs, TV, radio, online, and unsurprisingly, print. Yes, a lot of print ads.
CJFE Sponsorship Ad
Canadian Journalists for Free Expression is a Canadian non-governmental organization that hosts an annual gala. The Globe needed an ad to showcase their sponsorship in a respectful way.
Colour Code
The Globe and Mail launched a podcast about race and needed ads for launch and to get people to listen to new weekly episodes. Our goal was to use attention-grabbing headlines to pull listeners in.
